Privacy is important to Sedu Brands. The following Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from patternbrands.com or utilize our services available through our website (the “Site”) and engaging with our services (collectively, the “Services”), you are consenting to the collection, use, sharing, and storage of your personal information, as described below. This Privacy Policy supplements and is incorporated into our Terms of Service which, together with this Privacy Policy, govern your use of the Services. We have endeavored to make this Privacy Policy as clear as possible. If, however, you have any questions, comments or concerns about this Privacy Policy, please send us an email at help@sedu.com.


The terms “Sedu Brands”, “Sedu”, “us”, “we” or “our” refer to Sedu Brands, LLC, the owner of the Services. The terms “you” or “your” refer to the user or viewer of the Services.

BWe collect information from those who visit and interact with our Services. For users of the Services, this information may include the following:

• full name, login credentials, email address, physical address, and phone number;
• credit card and payment information; and
• interests, comments, requests, and other information you may offer.

We may also automatically collect other information as you interact with the Services. We may collect and maintain device, browser, and operating system information, your Internet Protocol (“IP”) address, Services visits, page response times, download errors, length of visits to certain pages, and page interaction information (such as swipes, share lists, and recommendations). We also may automatically collect information from cookies that are placed throughout the Services. Generally, this information is collected in aggregate form, which means we cannot personally identify you through these mechanisms.


The above information may also be collected by third-party service providers, such as Shopify.

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

We use this information to facilitate the provision of your requested services, such as to fulfill orders. We also use this information to track user behavior, improve our products and services, communicate with you regarding the Services, and generate statistics and trend data for internal and external business purposes, such as marketing campaigns and social media advertising.

If you would like to access, modify, or delete your personal information, you may submit a request to help@patternbrands.com For more information or to see if these rights apply to you, please contact us. We will promptly review all such requests in accordance with applicable laws.


Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.